16 Facebook post ideas for restaurants
Coming up with new posts every week is hard. Here are 16 ideas that work for restaurants, so you never start from a blank page.
1. Tell your story
Why did you open a restaurant? Where does the name come from? Is there a family recipe behind your best item? People like to know the person behind the food. A short, honest story makes them care about your restaurant.
2. Share customer reviews
Diners read reviews before they choose where to eat. When a customer leaves a good review, share it, and thank them. It tells new customers what to expect, and it makes regulars feel good about their choice. With reviews after every order, you always have fresh ones to share.
3. Share cooking tips and recipes
Ask your chef for a simple tip or a home version of an item. It gives followers something useful, and it shows your kitchen knows its craft.
4. Share what customers post
Photos and videos that customers post about you feel real, because they are. Ask customers to tag your page, and search for posts about your restaurant. Always ask before you share someone’s photo, and credit them.
5. Work with food creators
Local food bloggers and creators can bring you new customers. Choose the right ones:
- Check their followers are in your city and like your kind of food.
- Agree what they get: a meal, a fee or both. Put it in writing.
- Set one clear goal, such as new orders with their discount code.
- Share their content on your own page too.
- Make sure paid posts are marked as paid, as Meta and many countries require.
6. Promote events and seasons
Post about Ramadan and Eid menus, national days, live music or a match night. Create a Facebook event so people can save the date and invite friends. Always give the date, time, place and what is on offer.
7. Host a live Q&A
Go live and let followers ask you anything about your restaurant. Bring your head chef or a trusted supplier. Announce it a few days before, then answer every question you can.
8. Visit your suppliers
Film a short visit to the farm, the bakery or the roaster that supplies you. It shows the quality of your ingredients and thanks the people behind them.
9. Post cleaning and prep videos
A sped-up video of the kitchen opening, prep before service or the clean-up after a busy night is oddly satisfying to watch. It also shows customers how clean you are.
10. Introduce your team
Feature one team member each week: a photo, their role, their favourite item on the menu. Share team moments too. Customers like knowing who cooks and serves their food, and your team likes being seen.
11. Run contests and giveaways
Ask customers to guess the secret ingredient, or to share their best photo at your restaurant, for a chance to win a meal. Follow Meta’s rules for promotions: you cannot ask people to share the post on their own profile to enter. Some countries need a permit for prize draws, so check your local rules first.
12. Ask questions
Which item should come back? What should we add to the menu? Ask in a post, or run a poll in Stories. Keep it light, and reply to the answers.
13. Show your space
Post photos and short videos of your dining room, your terrace or your view. The room is part of why people come.
14. Hand over your page for a day
Let your chef, a regular or a local creator post for a day, within your brand rules. A new voice brings a new angle.
15. Talk about food trends
Share a trend you like, and say whether you will try it. Ask followers what they think. It shows you keep up, and it starts a conversation.
16. Show your food
Good photos of your items are still the post that sells best. A recent phone and good light are enough. Use short vertical videos (Reels) to show an item being made. Always add a link to your menu, so people can order while they are hungry.
Make it a habit
Post often and at the times your followers are online. Your page insights show when that is. Reply to comments and messages quickly. And mix the ideas above, so your page never feels like one long advert.